December 14, 2018

Writing Email newsletters to your supporters is not that difficult - Tiny Letter

Regular Engagement with your supporters, donors, volunteers can build loyalty and trust in your organisation’s mission and brand. TinyLetter is a clean and straightforward writing experience for people who aren’t looking for advanced reporting or features

Writing Email newsletters to your supporters is not that difficult - Tiny Letter

Regular Engagement with your supporters, donors, volunteers can build loyalty and trust in your organisation’s mission and brand. Just 1 email a month with the highlights of the Organization’s projects, stories of change from the ground, request to support a new project -  keeps existing supporters updated on what you are doing and increases their chances of supporting you again through a donation, volunteering and connecting their friends. You already have these stories with you - its just a matter of communicating it with your supporters.

Tools available to send such bulk emails (also called email marketing) are full of super really features that no one uses, and also expensive. By the time one does the elaborate initial setup - you will lose interest in sending out the newsletter.

So we started looking out for a solution that had:

  • a Simple sign up form so that supporters can opt-in to your email list. Even a single list is fine.
  • a clean and straightforward writing experience for people who aren’t looking for advanced reporting or features
  • Super simple to use.
And we found TinyLetter!  if you are a small NGO and dont expect more than 5000 email audience looking for an email marketing & engagement tool that is Free - we recommend tinyletter. Go ahead - send out your first newsletter right away!

Note: if you import a large email list into subscribers list - it is possible that your account will get temporarily disabled due to compliance issues but they will unblock if you reach out to them here .

Some links:

If you need some more super powers in your email marketing - check out MailChimp, YAMM, GMass, Google Groups & more